With new webmasters face in monetizing their site trough a CPM network is the lack of option in the online advertisement market. Most of the reputed advertising networks, such as Tribal Fusion, Casale Media, CPX Interactive, Madadsmedia, TLVMedia etc. do require the website to generate at-least a million hits per day before approving them in their ad market.
Another reason why people often suggest that new bloggers/webmasters should not opt for CPM ads as with less traffic there is no chance of earning any significant money. However, this opinion is more of a myth than reality. There are a few publisher networks which accepts smaller publishers in their market place and they actually are able to make good amount of money. In this article, AdsReview will introduce the readers with five top CPM networks which accepts world-wide traffic and do not require the publishers to provide any minimun number of visitors or impressions
5. CPM Go
CPM Go is a relatively new publisher network. They accept any site and there is no specific traffic requirement. Their minimum payout of $5 without any waiting time (no concept of Net-7 or Net-30) is a tempting prospect for any small publisher. They vouch for the fact that as soon as a publisher reaches $5 and requests his payment – it gets processed on the same day. They do not promise to provide 100% fill rate and have an option to insert back-up ad tags from other networks – which is a good thing. Usually CPM rate is on the lower side – around $0.10.
4. Lijit Publisher Network
Lijit is a proven publisher network with wide variety of advertisers. Low fill rate is a concern, however they make it up with relatively higher eCPM rates. Recommended for publishers with at-least 1000 unique visitors (2000 page-views) daily, otherwise it would take more than six months to reach the minimum payout threshold of $25. Lijit usually offers close to 30% fill rate and an average CPM of around $0.50. Payment cycle is Net-30.
3. PulsePoint (Contextweb)
PulsePoint, formerly known as Contextweb and Adsdaq, is a veteran player in CPM Network market. They proved to be a reliable network with a few unique features like Ask Price & Back-Up Network Tag. Minimum payout is on the higher side at $50, but is achievable for most bloggers with around 500 daily visitors. Average CPM rate of around $.20 for Indian traffic is not bad either, however low fill-rate of around 25% is a down-side – but they cover it up by supporting a publisher’s back-up ad tag from another network.
2. Qadabra (AdsGadget)
Quadabra, formerly known as AdsGadget, is a legitimate publisher ad network with good reputation. One of the best for small publishers as they do not require any minimum number of impressions to approve a site/blog. Although their CPM rate is on the lower side at around $0.05, webmasters could actually achive a higher effective CPM rate by placing multiple ads of different size on the same page. They have a good advertiser base for India and other Asian countries. Their payment term is Net-45 and they pay regularly – sometimes a couple of days in advance.
1. Adversal Publisher Network
Adversal is a veteran player in online advertisement industry having served million of advertisers and publishers since 2003. They have built a repute of their own through dedication and hard work. Excellent customer support and 100% fill rate for all world-wide impressions are the highlights of Adversal Publisher Network. For Indian traffic, publishers can get a CPM rate of around $0.25 and their payout thresh-hold is $20. They pay the publishers on Net-35 basis.
There is no explicit traffic requirement to become a publisher at Adversal, but the website must have quality content to get approved by them. They manually review publisher site and only accept site with original/unique content. They have an excellent reporting system which shows the ad impressions based on the visitors’ geographic location. After comparing their reports with Google Analytics, I can very well vouch for the fact that they provide genuine reports.
